HI-VIS
I had the opportunity to create the new visual image for the high visibility category of DICOTA backpacks. I was responsible for the design process in cross-functional areas (ideas, product, print).
MY ROLE
– Lead design process across various departments (ideas, product, print).
– Generated base image using AI program Midjourney, saving time and costs by eliminating the need for a photoshoot.
– Enhanced image with Photoshop edits.
– Incorporated text, logos, and icons using InDesign.
IMAGE CREATION WITH MIDJOURNEY
IMAGE RETOUCHING
ACCOMPLISHMENTS/ACHIEVEMENTS
– Led the design of the project
– Modifications made through input from Manager
– Print on large formats and eliminate possible image quality problems
– Vendors complimented, saying the graphics received interest from customers
– Modifications made through input from Manager
– Print on large formats and eliminate possible image quality problems
– Vendors complimented, saying the graphics received interest from customers
